Yes Shop, was born in 1970 thanks to the great intuition of Ma-
rio Borriello who, as a great expert in the sector, had his own
company that produced well-made commercial trousers
lized all over the world, he decides to open a small store
in the heart of Naples a few steps from the central station, at the beginning
of the 80's he is riding in full the era of the “paninari” becoming ben
soon a reference in the city for the first fashion victims.
Over the years he began to expand his shop by acquiring
the adjacent room and consequently inserts new brands by giving
greater choice for its constantly growing clientele.
In the 1990s, thanks to the continuous search for new trends, the
uncle grows exponentially and becomes a real point of
reference for the city.
From 2003 the management passed to his son Pierluigi, who he too with
strong entrepreneurial skills brings Yes Shop to very high levels, ne
the expansion continues, bringing it to about 500 square meters.
Given the enormous success and credibility acquired in the now 50 years of
story in 2009 Pierluigi decides to open a new space, located in
in front of the men's shop, dedicated solely to women, too
this intuition proves to be a huge success, the boutique recently
renovated, it boasts 250 square meters dedicated solely to the female universe.